Welcome to Musings—a space where we cut through the noise and get to the heart of effective leadership and strategy execution. Here, we share hard-earned insights, practical frameworks, and candid reflections to help you navigate the complexities of leading teams and driving change.

Each post is designed to be a quick, impactful read—something you can digest between meetings and apply immediately. Whether you're refining your leadership approach, tackling execution challenges, or seeking to foster a more cohesive team, you'll find valuable takeaways here.

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Collaboration, Decision-making, Strategy Kevin Ertell Collaboration, Decision-making, Strategy Kevin Ertell

The Smartest Person in the Room is the Room

“Reasoning is biased in favor of the reasoner.”

David McRaney dropped that gem in How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion, and it’s one of those lines that just won’t leave me alone. It’s clever, sure. But it also nails something fundamentally true about how humans think—and why we’re better off thinking together.

When we reason on our own, our brains aren’t wired for objectivity. They’re wired for advocacy. We argue for our own perspectives with built-in bias and barely notice we’re doing it. 

Our brains are also lazy. Or, to be more charitable, efficient. Reasoning takes effort. So we delegate that cognitive load to others. It’s why the best thinking happens in groups—especially diverse groups—where we can distribute the mental workload, challenge each other’s assumptions, and sharpen each other’s thinking.

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